Abhishek Anand Masih · Operations & CRM Lead, New Delhi

Portfolio 2026New Delhi

Every mess is a system nobody has drawn yet.

I don’t build screens. I design systems.

Operations & CRM Lead
I build the CRM, website and automation a property, construction or service business runs on, and stay until the whole team uses it.

See the work About me

4 years leading operations & systems
6 projects, all live
3 months from requirements to go-live on a custom CRM
Page 1 on Google within 30 days of a relaunch
6 integrations: calling, SMS, email, ads, search
~19 hours to rebuild and relaunch a website
7 3D experiences live in the browser

01About me

I’m Abhishek. I turn messy operations into one system.

For 4 years I’ve led operations and built systems for businesses in property, construction & interiors, and fitness. I sit with the team, map how the work really flows, and build the system they run on: the CRM, the website and the automation between them. Then I move the old records across, train the team, and stay until it’s simply how they work.

How I work, start to finish

01Listen
Sit with the team and watch the real work, in the words they use.
02Map
Write down what feeds what: leads, listings, calls, quotes, tasks.
03Decide
Agree the rules and what ships first, before anything is built.
04Build
AI coding tools write the code under my direction. I test every change on desktop and phone.
05Launch
Move the old records across, train the team, then measure how the system is used.

Working with me

→I’ll ask “why” a lot. It’s how I find the rule behind the work.
→I won’t oversell a feature nobody has used yet.
→I show real numbers from live systems.
→Quiet in the meeting, thorough in the plan.

Now

Studying for a Bachelor of Computer Applications with an Agentic AI specialisation, and learning to program alongside building production systems. I’m starting with C, so I can read the code my tools write as well as direct it.

02Achievements

What I’ve built, and what it changed.

CRMs, websites, automation and 3D, built for real businesses. Here is what they do and the difference they made.

Across every project so far

As of Nov 2026

4years

leading operations and building the systems teams run on, across property, construction & interiors, and fitness businesses.

Since 2022
6projects · all live

two CRMs, three websites and an interactive 3D planning tool, each with its own case study.

Portfolio
3months

from first requirements to go-live, moving a business off rented software onto its own CRM and website, with 6,089 old records brought across and none rejected.

CRM & migration
Page 1on Google

within 30 days of a website relaunch, for 5 key local searches. Since then, 147 of 496 new leads have come in organically, not from paid ads.

Website & SEO
6integrations

connected into one system: IVR calling and click-to-call, SMS, email, Meta Pixel and Conversions API, and Google Search Console.

Automation
569rate items

behind every quote, priced line by line and sent as one link the client can accept. A won quote becomes a project plan in one step.

Quoting & projects
30pages

for a design-build studio, with a 3D floor-plan cutaway on the home page, a filterable portfolio and a live palette configurator.

Website & 3D
~19hours

to rebuild and relaunch a training studio’s website, with 27 membership plans set up and one clear next step on every page.

Fast turnaround
73D experiences

in my 3D Lab: product turntables, a room configurator, a property explorer and more, all running live in the browser.

Interactive 3D

Figures are read from the live systems and Google Search Console. Each case study shows the dates and how every number was counted.

03Work

Six projects,
one way of working.

Each project has a case study with screens, and a full PDF on request. Screens come from white-labelled demo builds unless marked live.

All six projects,
in one galaxy.

Point at a planet (or tap it) to see what it is, then open its case study.

04Services

What I can take on.

Grouped in the order a project runs. You can bring me in for one part or the whole thing.

Map the work

I sit with your team and write down how the work flows today, before anything gets built.
- Requirements & specs
- Workflow mapping
- Process design
- SOPs
Build the system

One place for your leads, calls and clients, with your old records brought across.
- CRM setup
- Data migration
- Lead pipelines
- Calling queues
- Client portals
- Telephony & SMS
Bring in enquiries

A website people can find and search, and a clear view of where each enquiry came from.
- Websites
- SEO landing pages
- Scripted chat assistants
- Dashboards
Make it stick

Tested before launch, taught after it, and measured until it’s the way your team works.
- QA testing
- Go-live & training
- Adoption tracking
- Software selection
- Hiring & onboarding

★Take a break

Lead Run: fly the lead home.

Dodge the chaos that loses leads: spreadsheets, missed calls, double entries. Collect CRM, Website, Automation and 3D to build the system. You have three lives.

Lead Run

Steer with your mouse, your finger or the arrow keys.

3DThe Lab

Step into the 3D Lab.

Seven 3D experiments you can turn around, built around the kind of products I work on: product shots on a studio turntable, a laptop-and-phone reveal, a lotto machine that draws a project, a room configurator, print turning into listings, a property explorer and, to finish, a metal business card.

Enter the 3D Lab

05Contact

Tell me how your team works today.

If the work lives in spreadsheets and a rented tool, I can map it, build one system for it, move your records across and train the team to use it. Open to roles and freelance work.

abhimasih0505@gmail.com

LinkedInlinkedin.com/in/abhishek-m-b934a925a
GitHubgithub.com/abBytes-sudo
Live work
Full portfolio
The combined portfolio PDF is available on request. Email me.